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Honda to Showcase New Connected Car and Automated Driving Technologies at 2014 ITS World Congress in Detroit


 

Honda will showcase several of its latest developments in intelligent transportation technology at the 2014 ITS World Congress in Detroit from September 7th-11th. The event will feature the first-ever U.S. demonstration of Honda’s automated driving technology with industry-leading capabilities including automatedmotorway merging, exiting and lane changing, as well as a unique, new vehicle-to-vehicle (V2V) ‘virtual tow’ capability for assisting a driver in distress.

Honda will also highlight its other latest advancements in ‘V2X’ technologies, including vehicle-to-pedestrian/bicycle (V2P/B) and vehicle-to-motorcycle (V2M).

“The creation and deployment of advanced, intelligent transportation systems represent the new frontier in the effort to one day eliminate traffic collisions, injuries and fatalities,” said Frank Paluch, President of Honda R&D Americas, Inc. “We will demonstrate our vision for realising Honda’s dream of a collision-free society by showcasing our continued technological innovations in active safety, connected and automated vehicle technology.”

The pursuit of a collision-free society is part of Honda’s global safety concept of ‘Safety for Everyone’ and the company’s efforts to use technology to provide enhanced protection for car occupants, motorcycle riders, pedestrians and other road users. This includes numerous industry-leading initiatives in the areas of active and passive safety, pedestrian injury mitigation, motorcycle rider safety and collision compatibility.

Consistent with this philosophy, Honda is also broadly deploying advanced driver-assist and early-stage automated driving technologies which help improve drivers’ situational awareness, for example Lane Departure Warning, Forward Collision Warning, Adaptive Cruise Control with Low-Speed Follow, Collision Mitigation Braking SystemT and Road Departure Mitigation.

The company’s newest offering, the 2015 Acura TLX performance luxury saloon utilises the cooperative sensing of monocular camera and millimetre wave radar systems to provide for higher fidelity road sensing and collision mitigation capabilities, including pedestrian detection, steering assist and autonomous emergency braking.

Honda is also leading the industry in the deployment of rearview cameras, to be offered as standard equipment on all model year 2015 Honda and Acura vehicles (on more than 95 percent of models in model year 2014). Today, Honda also leads all car manufacturers with the most models (Honda and Acura) achieving a TOP SAFETY PICK or TOP SAFETY PICK+ rating from the Insurance Institute for Highway Safety (IIHS) in the US.

The key Honda activities at the ITS World Congress exhibit and demonstration spaces include:

Honda’s automated and connected vehicle demonstrations will take place throughout the ITS World Congress, September 711, 2014.

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